Apr 06
Rubicon released a white paper regarding the popularity of iPhone and the applications. Few intesting items are
- iPhone users are very satisfied.
- E-mail is the #1 function.
- The iPhone increases mobile browsing
- …but it has drawbacks.
- The iPhone is expanding the smartphone market.
- A third of iPhone users carry a second phone.
- A quarter of iPhone users say it’s displacing a notebook computer.
- Users are young.
- Apple sells to its installed base.
- The iPhone increases phone bills.
- The iPhone leads people to change carriers.
- AT&T’s gamble pays off.
To read more, please click here or download the whitepaper from Rubicon
April 6th, 2008 at 9:19 pm
[...] urbanupdater wrote an interesting post today onHere’s a quick excerptRubicon released a white paper regarding the popularity of iPhone and the applications. Few intesting items are iPhone users are very satisfied. E-mail is the #1 function. The iPhone increases mobile browsing …but it has drawbacks. The iPhone is expanding the smartphone market. A third of iPhone users carry a second phone. A quarter of iPhone users say it’s displacing a notebook […] [...]